The principal aim of this course is to teach you how to create a video podcast, or vodcast, from concept to completion, giving you an excellent understanding of how vodcasts or video for the web can be used to meet your organisation’s needs.

Mosaic Publicity’s vodcast course has been designed to give you top tips for writing scripts, filming, editing and compressing. This course is fun, practical and hands on, with lots of exercises. By the end of the course you will have created your own vodcast and be ready to venture forth on your vodcasting journey of discovery.

1. Introduction

- What is vodcasting

- How to use vodcasts as part of your marketing strategy

- The history, the future and demonstrations

2. Where to find and download vodcasts

3. The Five Ps to the Perfect Video Podcast

i) Preparation: Equipment (hardware and software), storyboarding, scripting

ii) Performance: Filming techniques, technical issues, top tips, voicing

iii) Post-Production: Editing using free software for PC or Mac

iv) Posting, using FTP web software and RSS syndication software

v) Promotion, using PR and podcast sites